CHF Investor Relations has a mission - to be recognized the world over as the best full service, cost-effective, outsourced investor relations department for emerging to medium-cap companies in Canada.
To achieve this, unlike other IR firms, CHF places the greatest emphasis on face-to-face relationships in the investment and financial communities and measures its success through client retention and referrals. Satisfying relationships, both personal and professional, benchmark success in the IR business and is, ultimately, through which all corporate successes connect.
Investor Relations is more prevalent today than ever in its history.
CHF’s origins go back to 1958 and its guiding principles were to give the straight goods about the clients’ businesses and outlook, and keep telling the company stories to new people to build an ever expanding audience of interested investors, brokers, analysts and shareholders. These principles still underlie the firm’s mission today.
CEO Cathy Hume joined the predecessor agency early in 1993 which marked the dawn of a new era for the firm. In those days, Investor Relations was not well understood outside of the equity markets but served a very important need that public companies’ had to attend to – communicating to shareholders and prospective investors.
That was before the Internet changed our lives. In the ‘90s investor relations relied on the fax machine and Canada Post! To get news releases out, invite stockbrokers to presentations, report to the securities commissions the fax machines buzzed tirelessly; and the bike couriers rushed back and forth delivering folders of company information to the investment community. Brokerages received corporate news releases via stock feeds directly to their branch offices; and news services sent broadcasted faxes out to company’s fax lists of individuals following the stock.
Clearly, the onset of email and the Internet in the late ’90s, and more recently social networking, have changed how companies convey their information, but surprisingly the messages themselves have not changed much. The same reasons a company was an exciting investment in those days are the same factors that would attract investors today! Things like strong, experienced management; a business strategy to support growth and profits; speculation on higher-risk, higher reward resource plays that could be the next big discovery; and commitment to shareholders’ interests to add lasting value over time.
What will always be the cornerstone of CHF’s work is the relationship-building that brings depth of understanding and comfort to prospective investors for the emerging-to-mid-cap clientele through a growing network of professional investment advisors we meet, whenever possible, face-to-face.
The information age in which we now live has brought us many conveniences and sped up the pace of communication to light speed. Nevertheless, underneath it all are individuals, households, consumers and families, making investment decisions to secure their future. CHF Investor Relations is here to parlay the most up-to-date information they seek, delivered reliably and consistently, with clarity, while always maintaining integrity, in the message and in CHF as a whole.
Headquartered in Toronto, CHF also has offices in Calgary and satellite offices in São Paulo, Brazil; Shanghai, China; and New York, USA, in order to bridge new enduring relationships between North American financiers, investors and international corporations as they access the global capital markets.